The audit is free. Always.
Every fix, every engine, every question quoted back to you — free, with no account. What costs money is the part one scan can never give you: the same questions asked again next week, and the line between the two.
Free audit
Anyone who wants to know where they stand.
$0
- One scan per domain per week
- Every engine we run, and every question quoted back
- Full score, all fixes, and the sources AI cites instead of you
- A private link you can share or discard
Not for: A one-off photograph. It can't tell you whether anything changed.
Solo
One brand, checked every month without you remembering to.
$9.99/month
- Everything in the free audit
- One domain, re-scanned monthly on the same questions
- History — every scan kept, so you can see the line move
- Score-change email when a re-scan finishes
Not for: Fast-moving categories. Monthly is a trend line, not an alarm.
Tracked
One brand you actively work on and expect to improve.
$29/month
- Everything in Solo, re-scanned weekly
- Competitor scoreboard — the brands named instead of you, tracked over time
- Alerts when you gain or lose a mention, per engine
- 20 buyer questions per scan instead of 6
- The full source-target list: which pages to get cited on, ranked
Studio
Agencies and anyone answering for more than one brand.
$79/month
- Everything in Tracked, for 5 domains
- One place to switch between brands
- CSV export of every scan, for your own reporting
Nothing paid is live yet — tracking is being built, and we would rather show you the price before you can pay it than after. Joining a waitlist costs nothing and charges nothing.
Which one should we build first?
We are one person and a set of API keys, so the order matters. Tell us which plan you would actually pay for and it moves up the list.
Questions
Why are the fixes free?
Because you can get them elsewhere. Any assistant will tell you to let AI crawlers in, publish comparison pages and earn third-party mentions — charging for that would be charging for something you can ask ChatGPT for in a sentence. What you cannot get anywhere is the second data point: the same questions, asked again next week, measured the same way. That is what the paid plans are.
What actually justifies a subscription?
One scan is a photograph. You make a change, wait, and have no idea whether it worked — AI answers vary run to run, so a single re-check tells you almost nothing. Tracking the same questions on a fixed schedule turns noise into a line you can read, and that only works if someone keeps running it. That is a recurring job, so it is a recurring price.
Can I just re-run the free audit every week myself?
You can run it once a week per domain, yes, and for many people that is genuinely enough — we would rather say so than pretend otherwise. What you won't have is history, a like-for-like comparison, alerts when a mention disappears, or the competitor scoreboard over time. If you are happy keeping your own spreadsheet, keep it.
Why is Solo so cheap?
Because we have no customers yet and your money is worth less to us than your feedback. It is an early-access price for early-access software, and everyone who joins at it keeps it.
Can I pay from outside the US or EU?
Yes. Billing will run through a merchant of record, which handles local payment methods and sales tax in most countries.