The audit is free. Always.
Every fix, every AI assistant, every question quoted back to you — free, with no account. What costs money is the part one scan can never give you: the same questions asked again next week, and the line between the two.
Free audit
$0
Anyone who wants to know where they stand.
Proves a change of nothing — one run has no before to compare against · 30 answers
- Any domain, no account, no card
- Every AI assistant we run, and every question quoted back
- Full score, all fixes, and the sources AI cites instead of you
- Copy-paste AI instructions for the quick fixes — for your own AI agent to run
- A private link you can share or discard
Not for: Measuring change. The questions are written fresh every run, so two free scans never compare.
Solo
Early access price$19/month
One brand, checked every month without you remembering to.
Proves a change of 5.7 pts or more · 150 answers per scan13% of cells move between our own published runs — measured
+ everything in the free audit, on one locked set of questions
- Tells you whether a fix worked — the thing one scan can't
- The full agent briefs: comparison page, documentation, outreach — written against your own measurement, ready to paste
- A second scan on day two, so day three is a line and not a dot
- Every reported move is tested first — no email about a wobble
- Alerts by email, Slack or Discord, plus a weekly digest
- A public scoreboard link, and a score badge for your own site
- 4 on-demand re-checks a month — ask again the day you ship a fix
Not for: Watching competitors, or brands where the category shifts week to week.
Tracked
Most useful$49/month
One brand you actively work on and expect to improve.
Proves a change of 4.4 pts or more · 250 answers per scan13% of cells move between our own published runs — measured
+ everything in Solo, plus your competitors
- Four data points a month instead of one
- Competitor scoreboard — every brand named instead of you, and how that changed
- The question grid again every scan, with the answers that keep changing flagged
- Alerts per AI assistant when you gain or lose a mention
- 25 buyer questions per scan instead of 15 — the whole funnel
- 10 on-demand re-checks a month, not the one-a-day nobody else offers
Not for: A second domain, or exporting the raw numbers — both are Studio.
Studio
Early access price$129/month
Agencies and anyone answering for more than one brand.
Proves a change of 4.4 pts or more · 250 answers per scan13% of cells move between our own published runs — measured
+ everything in Tracked, across 5 domains
- Each domain: its own locked questions, scoreboard and history
- One dashboard to switch between brands
- Five public scoreboards and badges — one per client, switch off any time
- CSV export of every scan — your templates, our numbers
- 15 on-demand re-checks a month, pooled across all five domains
Not for: More than 5 domains, white-label, or an API — not yet. Ask; it shapes what's next.
Paid plans are sold by Paddle.com Market Ltd, our merchant of record — they issue the invoice, handle sales tax, and appear on your statement. Cancel any time from your account — keep the access you paid for, or ask for the unused part of the period back, no reason required.
This is what you're buying
The tracking dashboard, running on a fictional brand with invented numbers — the format is real, the data is a demo. The competitor scoreboard, the full implementation briefs, and the line that says whether your last fix actually worked.
Open the live demo
Questions
Aren't there already free AI visibility checkers?
Yes — Semrush and Ahrefs both offer one with no signup, from much larger brands with broader AI assistant coverage. Run those too; they are good. The difference here is what the report tells you about itself: the exact questions asked, every answer returned, and how many runs sit behind each AI assistant's number. A score with no stated sample size is not checkable, and most of this category does not state one.
Why are the fixes free?
Because the finding is the hard part and you should be able to act on it without paying us. Every recommendation is on the free report in full, with the reasoning and the evidence behind it, and the small ones come with copy-paste instructions. Two things are not free: the long implementation briefs, which are written around your own measurements and hand a whole job to an AI agent, and the second data point — the same questions asked again next month and tested before we call it a change. One scan cannot give you either.
What actually justifies a subscription?
One scan is a photograph. You make a change, wait, and have no idea whether it worked — AI answers vary run to run, so a single re-check tells you almost nothing. Tracking the same questions on a fixed schedule turns that into a line you can read, and that only works if someone keeps running it. The briefs come with it for the same reason: they are written around your measurements, and after the first scan there are more of them to write.
Can I just re-run the free audit every week myself?
You can run it once a week per domain — but the two results are not comparable, and this is the part most people miss. A free audit generates fresh questions each time, so a change in the score is partly a change in the questions. Tracking locks your question set on the first scan and re-asks it word for word every time, which is the only way the difference between two numbers means anything. A spreadsheet of free runs is a record of different measurements, not a trend.
Why is Solo so cheap?
It is an early-access price, and it is locked in: everyone who joins at $19 keeps $19, whatever the plan costs later. Early subscribers get the most influence over what gets built next — that trade is worth more to us than the difference in price.
Can I pay from outside the US or EU?
Yes. Billing runs through Paddle.com Market Ltd as our merchant of record, which handles local payment methods and sales tax in most countries. Paddle is the seller on the invoice and the name on your statement.